What are share buttons? [contentlook box=”youtube” title=”click” time=”7.5″]
There is no doubt that share buttons are one of the easiest and best ways to get your content shared on social media channels.
You can take a look at the video we have for this task for a more vivid description of social share buttons.
While a share button is important, what also matter are the social media channels you’re going to use. These channels will vary, depending on the type of content you create.
Why are share buttons important?
In this age where people are bombarded with information, the little time saved by a social sharing button is precious to keeping the attention of visitors and making them to actually share your content.
Did you know that websites that have a Twitter social share button get seven times more links from Twitter users than those that don’t have the sharing button?
Basically, what share buttons do is they get you more traffic and visitors.
How to add them on your website
It’s very important to start getting some of these buttons( the FB share button, the Twitter one, the Google+ one, etc) inside of your website, because visitors are going to reach your website, or your latest article or one of the greatest pages you have on your website, and when they reach it and like it, they will want to share you.
So, you need to install share buttons for them.
There are several ways you can do this.
As you can see, we have a button in ContentLook that enables you to send an email to your team. This will provide your technical quide or person with all the information needed to solve the issue.
If you’d like to fix it on your own, you can use a CMS platform that comes with its own plugin with sharing buttons. That way, you will be able to choose what social network you want to include, and in what order.
If you are a passionate developer, you can hard code the share buttons yourself. This will provide you with full control of the placement and looks of the buttons.
Your third option would be to use AddThis. It’s a simple web tool, and it gives you many options for you to choose from.
Where to place share buttons
When it comes to share buttons, placement is key. The best place for them is under the title, at the end of the article, or to be visible as the readers are scrolling down the post.
Also, you can customize your buttons, so they fit your website’s looks. You can change their color, their height, width, size, and show how many people already shared your content.
By using Google Analytics, you will be able to track which one of your posts is the most popular one, in what time of the day people share your article more frequently, find out which social network works best, and for what kind of articles.
Also, it’s important to test the sharing buttons regularly, so that you can fix issues as soon as you spot them.
How can Squirrly help you
By tracking the activity of your share buttons, you will be able to adapt your content strategy, and make it better in time. If you don’t trust your content skills, let Squirrly do this job for you. Here are some of the services we provide. From long form SEO articles, to Facebook posts and Tweets, we can transform your website into a kick ass content platform.