Design That Converts

By now you know what expectation marketing is and what advantages it can bring you. But is your marketing strategy going in the right direction? Or are you completely off when it comes to meeting the expectations of your audience? [clickToTweet […]

Hello, everybody! Take a seat because class is in session. In our previous lessons, we discussed how to create good-looking landing pages and how to get people to visit them. Now we’re going to look into the bottom line, the decisive […]

Ready for your next lesson? You may remember that we talked about making a landing page in our last lesson. Well, that topic deserves some more details. “Lead capture pages” or “lenders,” are one of the biggest sources of new […]

Grab a seat ’cause the next lesson is about to begin! Last time, we got to talk about three conversion elements and how to use them. I hope you got the chance to try them out and see the results. […]

Is Your Home Page Eye-Catching? Your home page represents the very first impression your business will leave on potential clients. First impressions are lasting and sometimes difficult to change in the business world. It’s believed they’re formed within the first 8 […]

I love 404 error pages. Not all of them, but there are some pretty good ones out there (I will show you some of my favorite ones later in this article). Whether you’ve typed a link incorrectly, or accessed a webpage […]