The Excellent Results of Content Marketing as Told by the Big Companies

There is no denying that content marketing became a worldwide known trend over the last decades. That is not only because it is clean, clear and easy to use, but it also has amazing results as all the big companies have shown us. Some of them turned to online marketing sooner rather than later. Others just went […]

In-House vs Outsourcing: How to Win at The Content Choice You Need to Take

You probably know by now how important content marketing is and you’ve already decided it’s a strategy worth investing in. Before we can talk about the alternatives you have for managing your content marketing campaign and debate the whole in-house vs outsourcing situation, let me remind you what the pillars of successful content marketing are:     1. […]

Lesson 1: Generating Leads Will Make Your Business Thrive: A Facebook Story

Hey, A big thank you to everyone for being in class today. It’s really exciting to get a new course started that will teach you all about Generating leads with your WordPress sites and blogs. I think you already get the sense that what we’re providing to you is valuable. Other courses that we’ve created […]

These Tips Will Improve Your Healthcare Content Marketing Strategy

You might find this hard to believe, but even hospitals and clinics have taken to creating valuable content. Yes, healthcare content marketing is a thing in this day and age. However, this is not something that should be seen in a negative light. Consumers, patients included, have an easier time trusting a brand, be it […]

How The 4 Stages of Productivity Produce Killer Content

Long before killer content on the Internet was even thought of, a British social psychologist named Graham Wallas produced a theory explaining the 4 Stages of Productivity.  Originally published in 1926, his work, The Art of Thought, is now out of print and the surviving copies sell at a very expensive price. Photo Credits: Amazon […]

Make Sure You Avoid These Social Media Marketing Mistakes in 2015

Social media is vital for the proper development of your business. This is why it’s so important to ensure you don’t make any social media marketing mistakes when it comes to growing your business. A study published back in 2011  showed the world how any businesses can make use of social media marketing. If the […]

Your Home Page: Which are the Dos and Don’ts You Need To Consider Today

Is Your Home Page Eye-Catching? Your home page represents the very first impression your business will leave on potential clients. First impressions are lasting and sometimes difficult to change in the business world. It’s believed they’re formed within the first 8 to 15 seconds of landing on a page. This means you have to balance your content […]