The New Rules of Online Visibility: I’ve Been Waiting 16 Years to Teach This
In 2010, I wrote about a future in which the web would no longer be shaped only by what people searched for and clicked. I believed intelligent systems would eventually begin understanding information, connecting ideas, and making recommendations on our behalf. At the time, this sounded distant. Today, it is happening. People are no longer […]
We Audited 200 Websites. Every Single One Failed This GEO Check
This month, we ran the GEO/AEO Audit on 200 websites. Different industries. Different types of content. But every single one had the same problem. 200 out of 200 sites failed the question-style headings check. The GEO Check 100% of Sites Failed: Missing Question-Style Headings Here’s what’s going on: Most articles are written around topics, not […]
Why AISQ Growth Is the Better Choice
AISQ Growth is the better choice if you want marketing execution without becoming a full-time marketer yourself. Here is what makes it different. 1. We built the tools ourselves Most agencies rent the same tools everyone else uses. We built our own. AISQ Growth runs on technology created by the team behind Squirrly SEO, Next […]
The Marketing Tasks You Keep Postponing? We Added a Service That Does Them for You
Important changes to our website. See them here. In our new “Store for Entrepreneurs”, the 2026 edition, you can see the new products, and also all the other products we’ve been releasing since 2012. AISQ Growth occupies an important part in every single tab, because it’s an all in one, fully managed service that does everything […]
Almost 70% of Businesses Report Higher ROI from AI Content
Almost 70% of Businesses Report Higher ROI from AI Content As opposed to content written purely by humans source: SEMrush. Hmm, but wait: that was in 2024. Fast-forward to 2026, there’s even more confidence in the SEO market, with more marketers relying on AI content. In April 2026 they showed that over 72% now see […]
Stop Winging It! Your Silence Online Is Costing You Clients
A system that helps businesses consistently meet the expectations of modern buyers across every digital touchpoint. See it here If your business looks quiet online, people assume something is wrong, even when it isn’t. Your prospects should never have to wonder whether you’re still active, still relevant, or still worth contacting. Look at one of […]
Why This Auto Service Lost All Its Rankings (And How We Fixed It)
Doing SEO on their own lead to a few problems that required cleaning up by PROs. You’ve probably seen my latest articles where I told you about Search Engine Journal and how they talked about us for a second time, because we’re the only ones in the industry who are keeping it real with regard […]
The Only Truth About AEO/GEO and AI in SEO
How will you know if you can get cited by AI? Who ends up being shown in AI Search Engines: Perplexity AI, AI Overviews in Google (powered by Gemini), ChatGPT web searches (from OpenAI)? I’ve spent 17 years engineering marketing systems that changed the industry. I invented SEO systems used by thousands of businesses. I’ve […]
AI Search Is Lying to You! Here’s Why You’re Not Showing Up
Most people think they understand AI Search. They don’t. And that’s exactly why they’re not showing up in: Perplexity Google AI Overviews (Gemini) ChatGPT web results Let me show you something strange. You search for: “klaviyo alternatives” You check Google. You see the top 10 results. So logically… 👉 those should be the sources AI […]
Search the Web: Don’t Be Fooled by AEO/GEO
It was great to see that the Search Engine Journal did a yearly round-up of all the news in WordPress SEO for 2025. My message to you was highlighted in their new article again. (command+F for “squirrly” to find). They liked that I don’t want to hype you up about AEO/GEO nonsense. Just as LLMs txt […]
