SEO For Humans is the first episode on Marketing Education Cloud podcast.
Use the code DMHUMANS on app.dmsuperstars.com and redeem your free course about SEO for Humans. Usually this course is only available as part of Premium Pass, but with this code you will get lifetime access to it for free.
Paul and Florin discuss the importance of creating content for Humans, instead of creating content solely for SEO Purposes and are probably the first in the world to explain how it can impact your rankings.
Most consultants will tell you to only write for the search engines, because your purpose is to get the site to the front page of Google search results. However, such an approach is short-sighted; even if you would manage to trick search engine algorithms for a day or so, it won’t last forever. And the reason for that is what we teach you in this episode.
There are more interesting insights about digital marketing inside this first episode and it’s well worth a listen.