Combining Social Media & Email Marketing for eCommerce Marketing Dominance

Consumers are constantly connected to technology through different channels. They open emails in the morning, browse through Facebook in their spare time or use their desktop to find a new t-shirt. This all-day, anywhere access to the online world has shaped the way consumers shop online. Someone can find an interesting store on social media […]

The Ultimate Social Media Giveaway Guide: The Art of Giving

Nowadays, just about every business has at least one social media account. Most have several. It makes perfect sense too: with billions of users, it’s too good of an opportunity to pass up. Everyone wants to get traffic and leads through social media. The question is “How?”. Well, there are tons of methods but today we’ll […]

Developing a Personal Brand: 8 Powerful Tools We Recommend

Developing a personal brand takes time, so you want to start as soon as possible. By building a brand around you, people will think what YOU want them to when they see or hear your name. For this purpose, we recommend using a set of tools. We’ll present a few of them in this article, […]

SproutSocial Didn’t See Booming Success Overnight: Content Marketing Helped!

Let’s be honest: No company has truly seen success overnight. Some have seen faster improvements, true. Others used content marketing to get where they are today. Take SproutSocial, for example. If you look at their “About” page, you will see that they have more than 16,000 customers using their services at any one time. Their team […]

11 Digital Marketing Strategies That Don’t Use Social Media

Social media is the main thing you should leverage for your digital marketing strategies. CNN reports that teens use social media 9 hours a day. With television and other media losing ground to the Internet, it’s no wonder marketers have turned to social media. But what about other methods of digital marketing? Surely people can’t […]

How to Beautify Your Blog Posts with the Squirrly SEO Plugin

A few years ago, blogging exploded. Lots of people started doing it. Then lots of companies started doing it. Now, everyone is doing it. With the influx of blogs, though, tools like an SEO plugin became a necessity. Without proper optimization, it’s simply too hard for blogs to get the attention they deserve. SEO can […]

Lesson 5: Creating a Landing Page Leads Can’t Refuse

Ready for your next lesson? You may remember that we talked about making a landing page in our last lesson. Well, that topic deserves some more details. “Lead capture pages” or landing pages are one of the biggest sources of new leads for a business. Since the stakes are so high, you have to put […]

How to Identify Your Customer’s Struggles and Write Useful Articles [Infographic]

Every business has customers who have struggles and problems they’re trying to solve. And I can tell you right away your customers are no different. But what if I told you that those struggles are actually opportunities in disguise? Opportunities for you to make a real impact, to solve real problems, and ultimately, to grow your […]

Why Attach a Blog to Your Website? [Infographic]

Surprisingly, there are still people out there who don’t believe an active blog can do wonders for their website. While you can drive traffic without a blog, it won’t be quality traffic which you can convert into customers. To help you better visualize the benefits, we’re going to tell you exactly 7 reasons why you should […]

13 Simple Ways to Grow Your Email List You Can Try Today [Infographic]

“Lead generation (85%) and sales (84%) will be the most important goals for B2B content marketers over the next 12 months.” (Source: Content marketing Institute) If you want to enhance your lead generation efforts and be successful, you need to learn some efficient techniques that you can use to exponentially grow your email list. To help […]

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