Lesson 9: Want to Play in The Major League of Content Marketing? How to Fine-Tune Your Skills to Do That

“Jack of all trades, master of none.” The quote you’ve just read describes many content marketers. It’s quite sad. The vast majority of content marketers know a bit of everything and even possess the required skills to step in the big league. “Jack of all trades, master of… some.” But some of them simply refuse […]
Lesson 8 (Advanced): How to Run a Content Audit of Your Site – FREE Template

Hey there, Can you believe we’ve reached lesson eight already? It’s time to push things even further! You now have the skills needed to employ more advanced methods to get better results from your content. Of course, many webmasters and site owners automatically assume that their site content is on point and does not need […]
Lesson 7: How to Keep Your Focus and Act on Data That Really Matters

Render, measure and get results. Every marketer’s dream, right? Or at least this is what most of them picture themselves like. Always in control, always in charge. But then reality kicks in and you have to remind yourself that your job is quite the challenge. Perform miracles out of dead figures? No biggie. At first, data […]
Lesson 6: How to Assess the REAL Impact of Your Email Marketing Campaign

Welcome to Lesson 6! This lesson is all about keeping track of your email marketing campaigns by focusing on the metrics that really matter. It was important to approach this topic, considering email marketing is a staple of online marketing, and marketers’ affinity for it has not diminished. And who can blame us, right? It’s […]
Lesson 5: Here’s How Squirrly Uses Teamwork to Achieve Solid Results

Building a powerful marketing strategy is going to define its success. At the same time, you can’t create a strategy without putting together a team. The dream team, if you will. Each and every member will have their set of skills which will contribute equally in an environment where you strive to achieve solid results. Rock […]
Lesson 3: Make the Audit An Ally to Your ‘Better Marketer’ Quest

Welcome back! Ready for a new round of growing knowledge? We sure are. And our squirrels as well – except they only grow strong teeth to gnaw at their nurturing hazelnuts. Oh, wait, are we talking about “strong”? Then, it’s time we ask a question: how strong do you feel about your marketer skills? Or, better said, […]
Lesson 2: Let’s Dive into the World of Content Marketing Campaigns

Good to see you back! We hope Lesson 1 had you like : I think you’ll agree when I say creating content is quite the adventure in itself. It is fun, it enables you to share ideas, but the real deal is making the most out of it. That’s when the whole process becomes rewarding. When you see people react, bring […]
Combining Social Media & Email Marketing for eCommerce Marketing Dominance

Consumers are constantly connected to technology through different channels. They open emails in the morning, browse through Facebook in their spare time or use their desktop to find a new t-shirt. This all-day, anywhere access to the online world has shaped the way consumers shop online. Someone can find an interesting store on social media […]
The Ultimate Social Media Giveaway Guide: The Art of Giving

Nowadays, just about every business has at least one social media account. Most have several. It makes perfect sense too: with billions of users, it’s too good of an opportunity to pass up. Everyone wants to get traffic and leads through social media. The question is “How?”. Well, there are tons of methods but today we’ll […]
Listening to Our Audience’s Voice: How To Become a Better Marketer

Our Better Marketer Giveaway has almost Ended. Just 4 Days Left. We received so many entries that it makes our hearts melt. It’s awesome to see that so many people love us and share our passion for online marketing. And let us tell you this: Your voices have been heard. We’ve heard them loud and clear. […]