How do you prepare for the unknown?
When economic disruption and uncertainty feel like the new normal, it’s easy to get caught up in the chaos and forget about the things you can control.
But one thing you can always control is your own skill development.
Cultivating your skills and expertise is in your hands.
And it’s something that will make your feel more confident in your ability to weather any storm.
That’s why I’m excited to talk to you about three essential marketing skills to build in 2023.
These three skills are more important than ever in today’s digital world, and mastering each of them will contribute to your business success in a significant way.
1. Video Marketing
It’s no secret that video is taking over the internet. From social media to websites to email, video is e-v-e-r-y-w-h-e-r-e.
And for good reason: it’s engaging, memorable, and effective.
By learning how to create and use video in your marketing strategy, you’ll be able to connect with your audience on a deeper level and drive better results for your business.
🎓 Learn it: How We Plan and Organize Our YouTube Video Content. The Complete Process
Available now inside Education Cloud PLUS with a Premium Pass!
2. Email Marketing
Some people say that email is dead, but those people are wrong.
Email is still one of the most effective marketing channels out there, with an impressive ROI of $36 for every dollar spent.
By perfecting your ability to craft engaging emails that speak directly to your audience’s interests and needs, you can improve your open and click-through rates.
You’ll build trust and credibility, and ultimately drive more conversions.
🎓 Learn it: Fireside Chat – Email Newsletter Insights from a PRO
Available now inside Education Cloud PLUS with a Premium Pass!
3. Social Media Marketing
Recent data shows that roughly 59.3% of the total global population now uses social media.
Given that there billions of active users on social media platforms like Facebook, Instagram, and Twitter, focusing on building your skills in this area makes sense.
By mastering the art of social media marketing, you’ll be able to create meaningful connections with your audience, establish a stronger online presence, and drive more revenue for your business.
🎓 Learn it: Get 10,000 Visits from Social Media
Available now inside Education Cloud PLUS with a Premium Pass!
To find any of the courses mentioned in this article, type the name of the course in the Search Bar located at the top of the ‘All Courses section’ of Education Cloud PLUS.
Never stop learning!
